Welcome to Omnichannel Reimagined: A new RETHINK Retail & VTEX Video Podcast Series giving senior retail leaders an insider’s edge on the trends, tech, and tactics shaping the future of B2C and B2B commerce, from seamless digital storefronts to AI-powered experiences.
In Episode 1, Top Retail Expert Brendan Witcher sits down with Santiago Naranjo, CRO at VTEX, to explore how AI is reshaping the buyer journey, whether websites are becoming obsolete in an AI-first world, the risks of letting AI platforms control customer relationships and how enterprise brands can remain indispensable, even when shoppers never visit them directly.
🎧 Tune in now to rethink what omnichannel really means in 2025 and beyond
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Welcome to Omnichannel Reimagined: A new RETHINK Retail & VTEX Video Podcast Series giving senior retail leaders an insider’s edge on the trends, tech, and tactics shaping the future of B2C and B2B commerce, from seamless digital storefronts to AI-powered experiences.
In Episode 1, Top Retail Expert Brendan Witcher sits down with Santiago Naranjo, CRO at VTEX, to explore how AI is reshaping the buyer journey, whether websites are becoming obsolete in an AI-first world, the risks of letting AI platforms control customer relationships and how enterprise brands can remain indispensable, even when shoppers never visit them directly.
🎧 Tune in now to rethink what omnichannel really means in 2025 and beyond
Crafting Luxury, Connection, and Intelligent Growth
RETHINK RETAIL
7 minutes 8 seconds
6 days ago
Crafting Luxury, Connection, and Intelligent Growth
How does a century-old luxury lingerie brand balance craftsmanship, connection, and cutting-edge technology?
In this Rethink Retail episode, Cathy McCabe, CEO of Proximity, sits down with Marianna Satanas, President of Hanro USA, to explore how timeless values can drive modern transformation.
They discuss:
- Turning heritage and craftsmanship into a modern customer experience
- How human connection still defines true clienteling in luxury
- Why authenticity and personalization matter more than ever
- Using AI to empower teams and give customers real choice
- How sustainability, quality, and emotional value shape buying behavior today
RETHINK RETAIL
Welcome to Omnichannel Reimagined: A new RETHINK Retail & VTEX Video Podcast Series giving senior retail leaders an insider’s edge on the trends, tech, and tactics shaping the future of B2C and B2B commerce, from seamless digital storefronts to AI-powered experiences.
In Episode 1, Top Retail Expert Brendan Witcher sits down with Santiago Naranjo, CRO at VTEX, to explore how AI is reshaping the buyer journey, whether websites are becoming obsolete in an AI-first world, the risks of letting AI platforms control customer relationships and how enterprise brands can remain indispensable, even when shoppers never visit them directly.
🎧 Tune in now to rethink what omnichannel really means in 2025 and beyond