Rethink Moments is the show that explores culturally significant ideas and events that changed how we think - and rethinks how these moments changed us. Join host Rachel Botsman on this journey into the hearts and minds of leaders, innovators, and creators - and listen as they rethink a profound moment from their careers. What went right, what went wrong, and what was learned?
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Rethink Moments is the show that explores culturally significant ideas and events that changed how we think - and rethinks how these moments changed us. Join host Rachel Botsman on this journey into the hearts and minds of leaders, innovators, and creators - and listen as they rethink a profound moment from their careers. What went right, what went wrong, and what was learned?
How does the truth influence great ideas? This week’s Rethink Moment is a marketing masterpiece from 1985: a game-changing Levi’s TV commercial known simply as Laundrette. Rachel is joined by Sir John Hegarty - the creative director behind Laundrette - to think differently about this seminal moment and uncover the power of the truth in storytelling.
Watch Laundrette here: https://www.youtube.com/watch?v=wT4DR_ae_4o
To keep rethinking with Rachel, subscribe to her newsletter: https://www.linkedin.com/newsletters/rethink-with-rachel-6625780695937626112/
Rethink Moments with Rachel Botsman
Rethink Moments is the show that explores culturally significant ideas and events that changed how we think - and rethinks how these moments changed us. Join host Rachel Botsman on this journey into the hearts and minds of leaders, innovators, and creators - and listen as they rethink a profound moment from their careers. What went right, what went wrong, and what was learned?