
In this episode of Retain. Grow. Thrive., Growave President Joe Fox welcomes Rachel Jacobs, founder of E-Commerce Agency Growth (EAG) and one of the most respected voices in the e-commerce agency space. Together, they dive deep into what it takes to scale an agency sustainably — from systemizing operations and empowering leadership teams to creating a visionary culture that attracts both top talent and loyal clients. Rachel shares her hard-won insights from a decade of helping agencies evolve beyond “grunt work” into strategy-driven, future-ready powerhouses. The conversation also explores how AI is reshaping the agency landscape, why community and collaboration are vital for long-term growth, and how EAG’s global network helps agencies thrive in an increasingly competitive ecosystem.