Retail Media is easy to launch, but hard to land.

Join Particular Audience founder James Taylor and GM Beth Smith for a blunt, data‑packed masterclass that turns sponsored listings into a growth engine.

We dive below the surface of the iceberg and get stuck into the nuance, technology and outcomes of high performing international Retail Media Networks from Australia to the UK and Denmark.

We show you how to align merchandising, product and ad sales so shoppers click more, not less; scale budgets without cannibalising loyalty; connect scattered data and tech; defuse turf wars between merchandising and media; and launch in a measured, customer‑first way.

Packed full of honest benchmarks, 'what‑broke' crisis stories and fix‑it frameworks you can steal: practical, blunt, and loaded with live case‑study data.