Retail & Shiz | Actionable Advice to Grow and Scale Your DTC Retail Business
Kristin Engen
10 episodes
2 days ago
Ever wonder why some brands fly through retail approvals while others get the polite “we’ll circle back”? 👀 Spoiler: it’s not just your product — it’s your language. In this episode, Kristin pulls back the curtain on what really got her brand, Filter Baby, onto Target shelves (in record time!) and breaks down the five communication shifts that can instantly position your brand as a retail insider — not an outsider. You’ll learn: ✨ Why mastering your retailer’s unique “love language” is ...
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Ever wonder why some brands fly through retail approvals while others get the polite “we’ll circle back”? 👀 Spoiler: it’s not just your product — it’s your language. In this episode, Kristin pulls back the curtain on what really got her brand, Filter Baby, onto Target shelves (in record time!) and breaks down the five communication shifts that can instantly position your brand as a retail insider — not an outsider. You’ll learn: ✨ Why mastering your retailer’s unique “love language” is ...
06. The Real Key to Retail Success: Why Grit Beats Glamour Every Time
Retail & Shiz | Actionable Advice to Grow and Scale Your DTC Retail Business
15 minutes
3 weeks ago
06. The Real Key to Retail Success: Why Grit Beats Glamour Every Time
Retail might look glamorous on Instagram — those Target shelfies and Costco launches make it seem effortless but the truth? It’s 5% glam, 95% grit. In this episode, Kristin pulls back the curtain on what it really takes to make it in retail. From late-night calls with overseas teams to air-freighting product at the cost of your margins, she’s breaking down the five elements of grit that separate retail dreamers from retail winners. You’ll learn: Why “build your breakout brand in six simple st...
Retail & Shiz | Actionable Advice to Grow and Scale Your DTC Retail Business
Ever wonder why some brands fly through retail approvals while others get the polite “we’ll circle back”? 👀 Spoiler: it’s not just your product — it’s your language. In this episode, Kristin pulls back the curtain on what really got her brand, Filter Baby, onto Target shelves (in record time!) and breaks down the five communication shifts that can instantly position your brand as a retail insider — not an outsider. You’ll learn: ✨ Why mastering your retailer’s unique “love language” is ...