$25M Deal Started On LinkedIn (Here's How)

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Resume Assassin Unfiltered

Mary Southern

79 episodes

5 days ago

Resume Assassin Unfiltered is where I break down what really works in resumes, careers, and LinkedIn. I’m Mary Southern, and I’ve helped clients land interviews at Netflix, Microsoft, Google, Johns Hopkins, Nvidia, Apple, and more. I’ve also helped executives land paid board seats, speaking gigs, and consulting opportunities through LinkedIn. On the podcast, I share real stories, actionable tips, and lessons I’ve learned—and I chat with top thinkers in careers, marketing, and business to see what’s really working right now.

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$25M Deal Started On LinkedIn (Here's How)

Resume Assassin Unfiltered

25 minutes 6 seconds

6 days ago

$25M Deal Started On LinkedIn (Here's How)

Connect with me on LinkedIn: www.linkedin.com/in/mary-southern

Join my newsletter for weekly resume and LinkedIn growth tips you won't find anywhere else: https://www.resumeassassin.com/newsletter/

You've spent 20 years building expertise.

You close major deals. You sit in boardrooms where million-dollar decisions happen before lunch.

But on LinkedIn? 7 likes. Three from your team. One from your mom.

I break down exactly why executive LinkedIn posts get ignored—and more importantly, what to do about it.

What you'll learn:

-The 3 fatal mistakes executives make with LinkedIn content

-7 proven frameworks that actually get engagement (with examples)

-Why these work (algorithm + psychology breakdown)

-Client results: $25M real estate deal, $400K in board opportunities

-My contrarian view on where LinkedIn is heading

-Your 90-day action plan to turn expertise into opportunities

This isn't theory. This is the exact playbook I use with clients who've generated millions in opportunities from LinkedIn.

Timestamps: 0:00 - Hook: Why Your Posts Get Ignored 1:30 - The Executive Content Trap 8:00 - 7 Frameworks That Actually Work 22:00 - Why These Frameworks Work 30:00 - Real Client Opportunities ($25M Deals, Board Seats, etc.) 38:00 - Your 90-Day Action Plan 42:00 - Where LinkedIn Is Really Heading 44:30 - Wrap Up

Resources: Website: www.resumeassassin.com

YouTube: https://www.youtube.com/@resumeassassin

Instagram: @resumeassassin

TikTok: @resume_assassin_mary

Subscribe for weekly videos every Wednesday where I break down resumes, LinkedIn strategies, content frameworks, and real growth tactics.