In this Restrocast episode, Ashish Tulsian sits down with Jil Assaf, COO at Shawarmer, to trace a career built on grit and reinvention. Jil recalls launching a teenage snack counter in a Beirut billiards hall, the Lebanese hustle shaped by instability, and operating across the Middle East. He describes building the hospitality arm of Qatar’s Pearl Island, why a policy shift forced an exit, and how founding a 15-country consulting firm led to burnout, a reset in Saudi, and a renewed focu...
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In this Restrocast episode, Ashish Tulsian sits down with Jil Assaf, COO at Shawarmer, to trace a career built on grit and reinvention. Jil recalls launching a teenage snack counter in a Beirut billiards hall, the Lebanese hustle shaped by instability, and operating across the Middle East. He describes building the hospitality arm of Qatar’s Pearl Island, why a policy shift forced an exit, and how founding a 15-country consulting firm led to burnout, a reset in Saudi, and a renewed focu...
From Advertising to Alehouses: Eric Slaymaker on Building and Evolving Wingers Alehouse
Restrocast
1 hour 3 minutes
12 months ago
From Advertising to Alehouses: Eric Slaymaker on Building and Evolving Wingers Alehouse
In this episode of Restrocast, Eric Slaymaker, the driving force behind Wingers Alehouse, shares his journey from the world of advertising to building a successful restaurant brand. With early roots in marketing for his father’s franchises, Eric developed a unique perspective on branding, which later inspired him to create Wingers. Eric dives into Wingers’ evolution, explaining how he adapted the concept into the popular Alehouse model to meet changing market demands. His conversation c...
Restrocast
In this Restrocast episode, Ashish Tulsian sits down with Jil Assaf, COO at Shawarmer, to trace a career built on grit and reinvention. Jil recalls launching a teenage snack counter in a Beirut billiards hall, the Lebanese hustle shaped by instability, and operating across the Middle East. He describes building the hospitality arm of Qatar’s Pearl Island, why a policy shift forced an exit, and how founding a 15-country consulting firm led to burnout, a reset in Saudi, and a renewed focu...
