EP | 13 | DEVELOPING A NATIONAL BRAND WITH NICOLE TANNER

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Restaurantology

Andrew Smith

22 episodes

6 days ago

Hosted by Savory Managing Director Andrew K. Smith, and the executive team of Savory Restaurant Fund, Restaurantology: The Journey from 2-10 units - will feature discussions among Founders, Senior Level Executives and CEOs of restaurant companies that are working through their journey of scaling.

The difference: Everyone speaking is working within a restaurant company, every day, and talking from first-hand experience. Each week, Restaurantology with Andrew K. Smith, or one of his restaurant veteran partners, will discuss a trending topic with others within the F&B industry and discuss it unscripted, with no pre-prepared questions. It will be as if you are sitting with all guests at lunch – discussing the truth behind each topic of discussion.

And the truth is – it isn’t what you are hearing in most interviews. The black box has officially been broken open. We are discussing the good, bad, and ugly that we all must deal with, and how we are all pressing forward, despite constant shifts, changes, and headwinds within the industry.

This is the study of Restaurants. This is Restaurantology.

Hosted on Acast. See acast.com/privacy for more information.

Entrepreneurship

Business

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All content for Restaurantology is the property of Andrew Smith and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Hosted on Acast. See acast.com/privacy for more information.

Entrepreneurship

Business

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EP | 13 | DEVELOPING A NATIONAL BRAND WITH NICOLE TANNER

Restaurantology

1 hour 7 minutes 17 seconds

1 year ago

EP | 13 | DEVELOPING A NATIONAL BRAND WITH NICOLE TANNER

In this week’s episode of Restaurantology, we dive deep into the story behind SWIG, the revolutionary drink brand that’s taken the industry by storm. Join us as we sit down with Nicole Tanner, the Queen of Dirty Soda, to explore her journey from a single shop in St. George, Utah to becoming a national brand.

Nicole shares her experiences in creating an iconic brand, the challenges of standing out in a crowded market, and the power of maintaining a strong culture. Discover how SWIG’s unique customization approach turned it into a household name, and learn the importance of staying true to your brand’s roots amidst rapid growth.

Tune in to hear about the birth of “dirty soda”, the strategic decisions behind franchising, and how SWIG continues to innovate while keeping its customers and team at the heart of everything. Whether you’re a seasoned restaurateur or just starting out, this episode offers invaluable insights and inspiration for building a successful and enduring brand.

Hosted on Acast. See acast.com/privacy for more information.