Discover the science of persuasive messaging with communications expert Anat Shenker-Osorio in this compelling archive episode from Benn Marine's former podcast, Ocean of Organizing. While the Campfire team dives into 2026 planning, this conversation from 2019 remains strikingly relevant for anyone crafting messages that move people to action. Anat, whose research has appeared in The Atlantic, Boston Globe, and The Guardian, shares game-changing insights about how progressive campaigns can c...
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Discover the science of persuasive messaging with communications expert Anat Shenker-Osorio in this compelling archive episode from Benn Marine's former podcast, Ocean of Organizing. While the Campfire team dives into 2026 planning, this conversation from 2019 remains strikingly relevant for anyone crafting messages that move people to action. Anat, whose research has appeared in The Atlantic, Boston Globe, and The Guardian, shares game-changing insights about how progressive campaigns can c...
The Human Touch in AI: Why Machine Learning Needs Human Strategy
Responsibly Different™
26 minutes
7 months ago
The Human Touch in AI: Why Machine Learning Needs Human Strategy
The future of media isn’t human vs. machine—it’s human with machine. In this episode, we sit down with Adriana Richards and Evan Bogris from AI Digital to explore how AI can supercharge media strategy without replacing the human insight that makes campaigns resonate. We unpack how their DSP-agnostic tech helps brands plan smarter across platforms like Amazon, TikTok, and Trade Desk—while keeping the emotional intelligence, storytelling, and cultural awareness that AI simply can’t replicate in...
Responsibly Different™
Discover the science of persuasive messaging with communications expert Anat Shenker-Osorio in this compelling archive episode from Benn Marine's former podcast, Ocean of Organizing. While the Campfire team dives into 2026 planning, this conversation from 2019 remains strikingly relevant for anyone crafting messages that move people to action. Anat, whose research has appeared in The Atlantic, Boston Globe, and The Guardian, shares game-changing insights about how progressive campaigns can c...