In this episode of the Reside Platform Podcast, Suneet sits down with Kathy Courtney, Northern California's #1 luxury realtor and team leader at LPT Realty. Kathy shares her remarkable journey from running a mega team in the early 2000s to burning out completely, then deciding to start over and build the Courtney Group from scratch. She opens up about the "messy middle" of team building—the challenging phase where most teams fail—revealing that only 25% of new hires make it past six mon...
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In this episode of the Reside Platform Podcast, Suneet sits down with Kathy Courtney, Northern California's #1 luxury realtor and team leader at LPT Realty. Kathy shares her remarkable journey from running a mega team in the early 2000s to burning out completely, then deciding to start over and build the Courtney Group from scratch. She opens up about the "messy middle" of team building—the challenging phase where most teams fail—revealing that only 25% of new hires make it past six mon...
ChatGPT Leads, TikTok Traffic, and the New Age of Real Estate Marketing with Mitch Barham
Reside Platform Podcast
35 minutes
2 months ago
ChatGPT Leads, TikTok Traffic, and the New Age of Real Estate Marketing with Mitch Barham
In this episode of the Reside Platform Podcast, host Suneet sits down with Mitch Braham, founder and CEO of Barham Marketing, to break down the overlooked marketing opportunities that real estate leaders need to pay attention to now. From why Reddit ads are one of the cheapest and most effective top-of-funnel channels, to how AI-driven search (AEO) is reshaping the way realtors generate leads, Mitch delivers actionable insights you can implement immediately. He also shares how TikTok helped h...
Reside Platform Podcast
In this episode of the Reside Platform Podcast, Suneet sits down with Kathy Courtney, Northern California's #1 luxury realtor and team leader at LPT Realty. Kathy shares her remarkable journey from running a mega team in the early 2000s to burning out completely, then deciding to start over and build the Courtney Group from scratch. She opens up about the "messy middle" of team building—the challenging phase where most teams fail—revealing that only 25% of new hires make it past six mon...
