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Research Revolutionaries Podcast
James 'JT' Turner
13 episodes
3 days ago
Research Revolutionaries brings you insider access to the insights revolution happening right now. Hosted by globally recognized insights leader James 'JT' Turner, episodes feature forward-thinking research innovators.
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Marketing
Business
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All content for Research Revolutionaries Podcast is the property of James 'JT' Turner and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Research Revolutionaries brings you insider access to the insights revolution happening right now. Hosted by globally recognized insights leader James 'JT' Turner, episodes feature forward-thinking research innovators.
Show more...
Marketing
Business
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8: Experience is everything – challenging how marketers use research to evaluate their brands
Research Revolutionaries Podcast
43 minutes 44 seconds
1 year ago
8: Experience is everything – challenging how marketers use research to evaluate their brands

The old ways just aren’t cutting it anymore. Consumers expect a good experience from brands. No ifs and buts about it. So, how marketers use research to keep tabs on their brands needs to evolve with that expectation. But how?

We discuss that on Episode 8 of Research Revolutionaries – live. Host James (JT) Turner is joined by Fiona Blades to discuss this important topic. Fiona is the Chief Experience Officer at MESH Experience. She founded MESH in 2006 to fill a gap in the market - to understand every interaction people have with brands – the whole customer experience. Join us for this live conversation to continue being part of the research revolution.


Research Revolutionaries is brought to you by ⁠⁠⁠⁠⁠⁠⁠Delineate⁠⁠⁠⁠⁠⁠⁠, your real-time insights partner, helping you make smarter decisions quickly. Learn more: ⁠http://delineate.ai

Research Revolutionaries Podcast
Research Revolutionaries brings you insider access to the insights revolution happening right now. Hosted by globally recognized insights leader James 'JT' Turner, episodes feature forward-thinking research innovators.