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Reputation Matters with Crayton Webb
Sunwest Communications
23 episodes
1 month ago
Want to know the most powerful tool to grow a brand? One word, four syllables and a lifetime of intention: reputation. We’re going behind the scenes talking to the experts who know what it really takes to build a brand and make it look easy. From media pundits and PR pros to spin doctors and CEOs, our guests have the inside scoop on how a public image is built, bolstered, or busted. We’ll offer insight on all reputation matters because, to be successful in the public eye, reputation…matters.
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All content for Reputation Matters with Crayton Webb is the property of Sunwest Communications and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Want to know the most powerful tool to grow a brand? One word, four syllables and a lifetime of intention: reputation. We’re going behind the scenes talking to the experts who know what it really takes to build a brand and make it look easy. From media pundits and PR pros to spin doctors and CEOs, our guests have the inside scoop on how a public image is built, bolstered, or busted. We’ll offer insight on all reputation matters because, to be successful in the public eye, reputation…matters.
Show more...
Marketing
Business
https://is1-ssl.mzstatic.com/image/thumb/Podcasts211/v4/63/ef/1d/63ef1dd2-b521-26f2-2f86-45a8cb6741f2/mza_17239288436992246925.jpg/600x600bb.jpg
Bill Powers: Finding the Voice of a Colonel, a 'Prophet' and the NRA (Part 2)
Reputation Matters with Crayton Webb
27 minutes
1 year ago
Bill Powers: Finding the Voice of a Colonel, a 'Prophet' and the NRA (Part 2)

What do the National Rifle Association (NRA), Charlton Heston, Tom Selleck and Nancy Reagan have in common? A man by the name of Bill Powers. In this episode, we sit down with the seasoned PR professional, who has deep roots in crisis communications, high-profile speech writing, PR risk mitigation and much more. Join us as Powers delves into the nuances of maintaining the NRA's reputation, particularly in the aftermath of numerous tragedies. Powers also shares personal experiences, some funny and some awkward, of writing speeches for Heston, Selleck and numerous politicians.

Reputation Matters with Crayton Webb
Want to know the most powerful tool to grow a brand? One word, four syllables and a lifetime of intention: reputation. We’re going behind the scenes talking to the experts who know what it really takes to build a brand and make it look easy. From media pundits and PR pros to spin doctors and CEOs, our guests have the inside scoop on how a public image is built, bolstered, or busted. We’ll offer insight on all reputation matters because, to be successful in the public eye, reputation…matters.