A watermark will make it easy to detect ChatGPT-generated content. This is what it is and why it might be easy to defeat. OpenAI’s ChatGPT introduced a way to automatically create content but plans to introduce a watermarking feature to make it easy to detect are making some people nervous. This is how ChatGPT watermarking works and why there may be a way to defeat it.

ChatGPT is an incredible tool that online publishers, affiliates and SEOs simultaneously love and dread.

Some marketers love it because they’re discovering new ways to use it to generate content briefs, outlines and complex articles. Online publishers are afraid of the prospect of AI content flooding the search results, supplanting expert articles written by humans.

Consequently, news of a watermarking feature that unlocks detection of ChatGPT-authored content is likewise anticipated with anxiety and hope.