Ever find yourself standing in front of the fridge, knowing what you should eat… but reaching for something else anyway?

In this episode, we’re getting into the psychology of why that happens, especially when life is busy.

This is part one of a multi-part series, and a recording from my Gather & Glow talk, on how to make nutrition actually work in a busy world.

I’ll walk you through my “brain as an office” analogy (meet your CEO, HR and Reception), and explain how decision fatigue, emotional eating, and the diet industry all shape your food choices, often before you even realise it.

If you’re someone who knows a lot about nutrition but still struggles to apply it day-to-day, this one’s for you.

✨ Want to go deeper? Check out The Six-Week Shift, my science-backed, psychology-led programme designed to help you feel good and make progress that sticks.

Let’s connect:📸 @helenazofianutrition🌍 helenazofianutrition.co.uk📬 helenazofianutrition@gmail.com

Keywords: nutrition, busy lifestyle, psychology of eating, decision fatigue, emotional eating, health, wellness, self-care, meal planning, mindful eating