Rob Pacheco's journey began in California, where he spent his formative years assisting a local beekeeper and fostering a deep curiosity for the nature around him. At the University of Colorado, Rob enrolled in a multi-disciplinary environmental program while beekeeping for researchers studying honey bee genetics. He moved to the Big Island of Hawaii, eager to immerse himself in the world of bees. Along this path, Rob blossomed into an extraordinary naturalist, marked by an insatiable curiosity and remarkable skill. As a student, he discovered his knack for engaging with children through bee programs, igniting a desire to work in education and outreach. In Hawaii, he expanded this passion into children's tours, which evolved into Hawaii Forest & Trail—a company that has become one of the most respected and sought-after experiences in the islands. For over 31 years, Rob has championed interpretation as a foundational value for HFT. Now, as the Founder and CEO, he is entrusting the business to his son and other family members while continuing to share his expertise on the trails, a skilled naturalist and storyteller with countless tales to share.