#12 - Laid Off After 50 — How Fernando Labastida Leveraged Category Design and AI Come Back Stronger

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Redefining Retirement with Corey Koehler

Corey Koehler

12 episodes

1 day ago

Redefining Retirement isn’t your parents’ financial advice show. It’s where Gen X creators, solopreneurs, and side hustlers swap war stories about work, money, and staying relevant in a world that keeps moving the goalposts. Hosted by Corey Koehler—ex–cubicle dweller turned solopreneur —you’ll hear from coaches, entrepreneurs, late bloomers, and anyone gutsy enough to bet on themselves after 40. What we talk about: - Reinventing yourself without torching your whole life - Using AI without turning into a robot - Escaping the retirement myth and building income you actually own - Turning experience into assets instead of waiting for permission - Why the old playbook was never written for us anyway If you’re 40-something, skeptical of hype, and tired of being told to quietly fade into the background—pull up a chair press play. We’re figuring this out in real time, and we’re not sugarcoating it.

All content for Redefining Retirement with Corey Koehler is the property of Corey Koehler and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Careers

Business,

Entrepreneurship

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#12 - Laid Off After 50 — How Fernando Labastida Leveraged Category Design and AI Come Back Stronger

Redefining Retirement with Corey Koehler

1 hour 21 minutes 14 seconds

2 weeks ago

#12 - Laid Off After 50 — How Fernando Labastida Leveraged Category Design and AI Come Back Stronger

After multiple layoffs and a health scare, Fernando Labastida completely reinvented himself — turning his tech sales, content-marketing skills and AI curiosity into a thriving business.

In this episode of Redefining Retirement, Corey Koehler and Fernando break down how to pivot after a layoff, find your zone of genius, and build a career that actually fits midlife.

See how to connect with Fernando and design your own category: https://startupstrikes.substack.com

Check out out theClick AI community that Fernando and Corey are part of that we mentioned: https://community.jointheclick.ai/a/2148180570/8gzvRUpi (affiliate link)

Subscribe to Corey's newsletter, get the free Gen eXit Playbook and redefine retirement with us: https://redefiningretirement.io/subscribe

We dig into:

00:00:00 Introduction to Reinvention

00:02:46 The Impact of Layoffs and Personal Growth

00:05:42 Career Journey: From Sales to Marketing

00:09:32 The Rise of Content Marketing

00:12:24 Building in Public: The Power of Blogging

00:15:08 Navigating Employment and Entrepreneurship 00:18:30 The Importance of Networking and Community 00:21:23 Lessons Learned from Career Transitions

00:27:33 The Value of Side Projects

00:29:52 Embracing Creativity and Opportunity

00:33:05 The Rise of Older Entrepreneurs

00:35:56 Navigating Career Transitions

00:39:57 The Power of Writing and Self-Publishing

00:52:18 Launching a New Category through Books 00:53:13 Navigating Health Challenges and Career Transitions

00:55:12 The Journey of a Fractional CMO

00:58:29 Innovating Through Virtual Summits

01:03:49 Lessons from the AI Smart Summit

01:11:20 Embracing Boldness and Category Design

#genxpodcast #careertransition #laidoff #comebackstory