The influencer market is evolving, but there’s no need to worry about falling behind. We’ve got your back.  HAVAS Red released its inaugural “The State of the Influencer in 2024: A Client’s Perspective” white paper, diving into the findings of a client survey that covered 10 markets — Australia, Ireland, Germany, Italy, Japan, The Philippines, Singapore, UAE, the U.S. and the U.K. In this episode, Lara Graulich (https://www.linkedin.com/in/lara-graulich-910b27128/), HAVAS Red account executive based in London, dives into the findings covered in the white paper with the Redsters who created it. Stuart Hood (https://www.linkedin.com/in/stuarthood/), executive director of social and content, and Tina Provis (https://www.linkedin.com/in/tina-provis/), PR account manager, both representing HAVAS Red Australia, joined Lara on the podcast to share where the influencer market is heading.  "Red Sky Fuel for Thought (https://havasredgroup.com/red-sky/)" is a monthly podcast produced by HAVAS Red, examining emerging themes relevant to brand communicators and marketers. What did you love? What would you like to hear about next? Remember to rate and review today’s show; we’d love to hear from you!  For further learning:  https://bit.ly/44oVEYX