Recorded Content - Helping B2B marketers use a podcast for content marketing
Motion - A video podcasting agency for B2B marketers
128 episodes
3 months ago
In this episode of Recorded Content, host Ben Decowski dives into the intricacies of podcasting, drawing from his experiences as the Managing Director of Podcasting at Motion. He reflects on the challenges he faced, emphasizing that while podcasting is rewarding, it demands dedication and hard work. Ben underscores the importance of a well-defined process in managing multiple podcasts. He shares insights into the timeline of production, from recording to editing, and the significance of sett...
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In this episode of Recorded Content, host Ben Decowski dives into the intricacies of podcasting, drawing from his experiences as the Managing Director of Podcasting at Motion. He reflects on the challenges he faced, emphasizing that while podcasting is rewarding, it demands dedication and hard work. Ben underscores the importance of a well-defined process in managing multiple podcasts. He shares insights into the timeline of production, from recording to editing, and the significance of sett...
How to measure your podcast's impact: Go beyond the metrics with Justin Brown
Recorded Content - Helping B2B marketers use a podcast for content marketing
16 minutes
2 years ago
How to measure your podcast's impact: Go beyond the metrics with Justin Brown
There are many ways to measure your podcast's ROI, and it mostly depends on your podcast goals, whether that is to increase brand awareness or connect with your audience. But the impact of your podcast goes beyond the traditional metrics. In this episode of the Recorded Content podcast, our host Justin Brown discusses different ways to measure your podcast's ROI. He shares the critical qualitative and quantitative data points. He also explains why you can't measure the impact of your show ba...
Recorded Content - Helping B2B marketers use a podcast for content marketing
In this episode of Recorded Content, host Ben Decowski dives into the intricacies of podcasting, drawing from his experiences as the Managing Director of Podcasting at Motion. He reflects on the challenges he faced, emphasizing that while podcasting is rewarding, it demands dedication and hard work. Ben underscores the importance of a well-defined process in managing multiple podcasts. He shares insights into the timeline of production, from recording to editing, and the significance of sett...
