Enjoy sessions from past events like Code Media and the renowned Code Conference, along with other interviews hosted by Recode journalists. Featured episodes include candid conversations with comedian Chelsea Handler, entrepreneur and "Shark Tank" star Mark Cuban, Snapchat CEO Evan Spiegel, former Twitter CEO Dick Costolo and presidential candidate Hillary Clinton.
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Enjoy sessions from past events like Code Media and the renowned Code Conference, along with other interviews hosted by Recode journalists. Featured episodes include candid conversations with comedian Chelsea Handler, entrepreneur and "Shark Tank" star Mark Cuban, Snapchat CEO Evan Spiegel, former Twitter CEO Dick Costolo and presidential candidate Hillary Clinton.
Bozoma Saint John, chief brand officer, Uber (Code Commerce 2017)
Recode Replay
34 minutes
8 years ago
Bozoma Saint John, chief brand officer, Uber (Code Commerce 2017)
Uber Chief Brand Officer Bozoma Saint John talks with Recode’s Kara Swisher and Johana Bhuiyan about what her newly created job entails. Hired by now-ousted CEO Travis Kalanick, Saint John said the company’s culture is strong and healthy, even as it continues to wrestle with a parade of public mistakes and scandals. Uber's brand today, she says, is that of a utility, but it’s missing “love” — an emotional connection between the user and the product. She also talks about the importance of hiring more women and people of color, and why Uber’s diversity problems are not unique.
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Recode Replay
Enjoy sessions from past events like Code Media and the renowned Code Conference, along with other interviews hosted by Recode journalists. Featured episodes include candid conversations with comedian Chelsea Handler, entrepreneur and "Shark Tank" star Mark Cuban, Snapchat CEO Evan Spiegel, former Twitter CEO Dick Costolo and presidential candidate Hillary Clinton.
