Welcome to the Reasonable Product Podcast! I’m your host, Salva, and today we’re diving into the intricate world of monetizing commodity digital products. I'm thrilled to have Neeraj Singh, the CEO of Neeto and Bigbinary, joining us to discuss this complex and somehow misunderstood topic. In our discussion, Neeraj and I explored the challenges and strategies behind pricing in the highly competitive digital product space. Neeraj shared fascinating insights from his journey with Neeto, a compa...
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Welcome to the Reasonable Product Podcast! I’m your host, Salva, and today we’re diving into the intricate world of monetizing commodity digital products. I'm thrilled to have Neeraj Singh, the CEO of Neeto and Bigbinary, joining us to discuss this complex and somehow misunderstood topic. In our discussion, Neeraj and I explored the challenges and strategies behind pricing in the highly competitive digital product space. Neeraj shared fascinating insights from his journey with Neeto, a compa...
The dream of recurring revenue and the reality of subscription fatigue
Reasonable Product
14 minutes
1 year ago
The dream of recurring revenue and the reality of subscription fatigue
We are already 1 month in 2024 and one element seems to be clear. Inflation is there, purchasing power is at its lowest and businesses are readapting to this new world. Of course, product management and pricing are a pivotal topic in this shift and our profession is on the frontline when it comes to keeping products attractive to customers and to price them in a way that is acceptable to buyers and viable for businesses. Subscriptions have been at the core of the success of digital (and les...
Reasonable Product
Welcome to the Reasonable Product Podcast! I’m your host, Salva, and today we’re diving into the intricate world of monetizing commodity digital products. I'm thrilled to have Neeraj Singh, the CEO of Neeto and Bigbinary, joining us to discuss this complex and somehow misunderstood topic. In our discussion, Neeraj and I explored the challenges and strategies behind pricing in the highly competitive digital product space. Neeraj shared fascinating insights from his journey with Neeto, a compa...
