20. Leveling Up The PR Scene with Danielle Alvarez

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Realistically with Liz: Conversations with New Yorkers

Liz Stohl

38 episodes

2 days ago

The Realistically with Liz podcast introduces you to the real people walking the streets of New York City. Hosted by Liz Stohl, each episode will feature the story of today’s generation of hustlers across all industries - from creators in fashion, media, hospitality, and more - to hear their life and work experiences as New Yorkers. To learn more about the podcast and new episodes visit: www.realisticallywithliz.com

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All content for Realistically with Liz: Conversations with New Yorkers is the property of Liz Stohl and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Personal Journals

Society & Culture

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20. Leveling Up The PR Scene with Danielle Alvarez

Realistically with Liz: Conversations with New Yorkers

1 hour 6 minutes 9 seconds

5 years ago

20. Leveling Up The PR Scene with Danielle Alvarez

Danielle Alvarez, a proud Peruvian American, is leveling up the PR game. Dani moved from Miami to New York City in 2011, with a fire in her to become a savvy PR pro. Her focus was in the multicultural division of PR and after 7 years of seeing the same small-budgets, and brands getting a back-seat in the media landscape, she decided to create her own lane. Enter, The Bonita Project, an integrated marketing/PR and influencer agency created in 2018 on a mission to change how beauty, fashion, and lifestyle brands engage with multicultural communities by demonstrating their brand loyalty, social media engagement, and purchasing power. Dani and I discuss how she’s been pivoting TBP during the past few months and how the Bonita community is stronger than ever.

Danielle Alvarez IG - www.instagram.com/danialvarezpr

The Bonita Project IG - www.instagram.com/thebonitaproject

Visit the Realistically with Liz Website to read more about our guests - www.realisticallywithliz.com

Realistically with Liz IG - www.instagram.com/realisticallywithliz