Amy Shepherd on AI-Ready BizDev and Turning Digital Publishing into Revenue

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Real Lawyers with Kevin O'Keefe

LexBlog

16 episodes

1 week ago

Real Lawyers with Kevin O’Keefe explores how legal professionals publish to build influence and drive the business of law. Each week, LexBlog Founder & CEO Kevin O’Keefe sits down with lawyers, journalists, technologists and other leaders to discuss the evolving role of publishing in the legal profession—from blogs and newsletters to podcasts and beyond. Presented by LexBlog, the network powering independent legal voices worldwide.

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Amy Shepherd on AI-Ready BizDev and Turning Digital Publishing into Revenue

Real Lawyers with Kevin O'Keefe

53 minutes

3 months ago

Amy Shepherd on AI-Ready BizDev and Turning Digital Publishing into Revenue

Kevin talks with Amy Shepherd—strategic advisor at Gladstone Growth Strategies and founder of Amy AI—about using artificial intelligence to streamline business development and modernise law-firm marketing. They cover lessons from scaling Ballard Spahr’s blog and podcast network, the role of lawyer champions, early survey data on AI adoption and why resilience still outperforms any new tool.