SEO is booming, and growth goes hand in hand with job opportunities. The last 12 months or so have already seen SEO professionals across the industry changing companies and changing roles at a furious pace, but there's no sign of the recruitment drive slowing down.

You might find yourself facing a career choice soon. When it comes, what will you be thinking about? What progression opportunities does your current workplace offer, and what might be available elsewhere? What do the different job roles in SEO mean from company to company?

We had the pleasure of speaking to Jen Penalua about these questions and more. Jen is a senior SEO strategist at Evoluted, and was one of the people to take the plunge and move to a new company in the pandemic. This interview was a fantastic opportunity to get Jen's insights into her own decision making process, and to have the opportunity to discuss how SEO careers can look different from company to company.

You can follow all of us on the podcast on Twitter, at @penaluna_jen, @seoliviamae and @BenJGarry.