Join us on Raising The Barr as we sit down with Amer Rustom, the visionary founder of La Dolce Vita Entertainment. Discover how Amer redefined the luxury concierge industry in Dubai by creating a unique membership model that bridges top influencers, models, and bloggers with the city's most exclusive venues.
Learn about his inspiration, challenges, and the remarkable growth of his business in just over a year. Explore how La Dolce Vita is expanding internationally and innovating with a new app.
Perfect for entrepreneurs, business owners, and anyone fascinated by luxury marketing and community-building.
00:00 Introduction
00:17 Meet Amer: The Man Behind La Dolce Vita
01:00 The Concept and Market Need for La Dolce Vita
03:50 Challenges and Breakthroughs in the Early Days
04:45 Expanding the Business: Venues and Collaborations
09:26 Building a Massive Membership Base
17:09 The Role of Technology and Future Plans
20:21 Expanding Internationally: New Horizons
21:41 Target Destinations: Paris, Monaco, Milan, and Barcelona
22:58 Challenges and Strategies for Global Growth
23:13 Community Building and Storytelling
24:27 Managing Member Behaviour and Venue Relations
25:57 Inclusion of Male Influencers
28:27 Growth and Challenges in Dubai
33:51 Future Plans and Strategic Investments
34:56 Transition to the App and Community Events
36:41 Dubai's Growing Concierge Scene
39:08 Quick Fire Questions