Regenerative Ag, Storytelling & Strategy: Noble West’s Ali Cox on Elevating the Ag Industry

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Raising the Barn

The Farmer's Feed

23 episodes

1 week ago

Marketing is about telling a story and farmers have such a rich story to tell. ⁣ Each episode explores the unique ways that folks across the Ag industry are marketing their businesses. From diversifying your farm, to agritourism, ag education, and perspectives from first-time farmers - I’m excited to share stories and advice from within the Ag community. ⁣

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Marketing

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Regenerative Ag, Storytelling & Strategy: Noble West’s Ali Cox on Elevating the Ag Industry

Raising the Barn

52 minutes 1 second

5 months ago

Regenerative Ag, Storytelling & Strategy: Noble West’s Ali Cox on Elevating the Ag Industry

Ali Cox is an agriculture and food ingredient marketing visionary, an Olympic Silver Medalist in rowing, and founder of Noble West, an award-winning marketing consultancy that specializes in the entire agricultural ecosystem. From fresh produce and nuts to dairy and agTech, Noble West works in all aspects of agriculture. Ali is not only a changemaker but is considered the industry leader when it comes to strategic and creative services including brand identity, campaign development, content planning, media planning, production and more.A fifth-generation farmer who is a fierce advocate for farmers, Ali’s blend of a deep personal connection to the land and business acumen has made her a highly sought after strategist by her clients. With an eye on the future of farming and the climate crisis, Ali regularly consults with her clients on upcycling, regenerative water use, and hydroponic and organic farming practices. Ali joins Raising the Barn to talk about the challenges affecting the future of farming, whose responsibility it is to tell Ag stories, and what it was like to compete on Team USA.

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The South Carolina Ag + Art Tour is back in York County, SC! Join us for this FREE, family-friendly event—a self-guided tour showcasing 18 farms with artisans at every stop. Experience first-hand where your food comes from, witness and shop from artisans in action, enjoy local musicians, and learn about the importance of supporting our local farms! You don’t want to miss this unique event, so mark your calendars for June 7th-8th! This ad is brought to you by Visit York County.