Radio on Main Street is the podcast devoted entirely to radio hosted by Radio Advertising Bureau President and CEO, Erica Farber. Each podcast will feature individuals creating, marketing, influencing, innovating or just making a difference on America’s most listened to medium. Through conversations with radio's leaders, influencers and marketers who are achieving success, the focus of this series is to amplify and share radio’s meaningful impact in the homes, offices, and cars of Americans across the country.
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Radio on Main Street is the podcast devoted entirely to radio hosted by Radio Advertising Bureau President and CEO, Erica Farber. Each podcast will feature individuals creating, marketing, influencing, innovating or just making a difference on America’s most listened to medium. Through conversations with radio's leaders, influencers and marketers who are achieving success, the focus of this series is to amplify and share radio’s meaningful impact in the homes, offices, and cars of Americans across the country.
Radio On Main Street featuring Robert Berkeley, chief executive officer, EKCS
Radio on Main Street
16 minutes 56 seconds
8 months ago
Radio On Main Street featuring Robert Berkeley, chief executive officer, EKCS
In the second to last episode of this season, Tammy Greenberg chats with Robert Barkley, chief executive officer, EKCS, to get a better understanding for what they do, how they do it and how we as an industry might support their efforts. You’ll hear how EKCS works solely with brands that have in-house agencies, a trend for the marketing industry, especially when it comes to creative along with Barkley’s advice for creating and executing powerful creative.
Click Here to watch the interview on our YouTube channel.Click here for Season 6: 2024 ANA Masters of Marketing podcastsClick here for Season 5: 2024 NAB Show podcasts
Radio on Main Street
Radio on Main Street is the podcast devoted entirely to radio hosted by Radio Advertising Bureau President and CEO, Erica Farber. Each podcast will feature individuals creating, marketing, influencing, innovating or just making a difference on America’s most listened to medium. Through conversations with radio's leaders, influencers and marketers who are achieving success, the focus of this series is to amplify and share radio’s meaningful impact in the homes, offices, and cars of Americans across the country.
