Radio on Main Street is the podcast devoted entirely to radio hosted by Radio Advertising Bureau President and CEO, Erica Farber. Each podcast will feature individuals creating, marketing, influencing, innovating or just making a difference on America’s most listened to medium. Through conversations with radio's leaders, influencers and marketers who are achieving success, the focus of this series is to amplify and share radio’s meaningful impact in the homes, offices, and cars of Americans across the country.
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Radio on Main Street is the podcast devoted entirely to radio hosted by Radio Advertising Bureau President and CEO, Erica Farber. Each podcast will feature individuals creating, marketing, influencing, innovating or just making a difference on America’s most listened to medium. Through conversations with radio's leaders, influencers and marketers who are achieving success, the focus of this series is to amplify and share radio’s meaningful impact in the homes, offices, and cars of Americans across the country.
Radio On Main Street Featuring Chattanooga Tourism’s Chief Marketing Officer, David Blair and Marketing Director, Sean Phipps
Radio on Main Street
23 minutes 47 seconds
9 months ago
Radio On Main Street Featuring Chattanooga Tourism’s Chief Marketing Officer, David Blair and Marketing Director, Sean Phipps
n the ninth episode from the ANA Masters of Marketing Conference, Mike Hulvey sits down with David Blair, Chattanooga Tourism’s chief marketing officer, and Sean Phipps, marketing director, to chat about their goals, go-to-market strategies and how storytelling is core to bringing the Chattanooga destination to life for consumers, and of course, we hear about their thoughts on radio and how it fits into their overall strategy.
Radio on Main Street
Radio on Main Street is the podcast devoted entirely to radio hosted by Radio Advertising Bureau President and CEO, Erica Farber. Each podcast will feature individuals creating, marketing, influencing, innovating or just making a difference on America’s most listened to medium. Through conversations with radio's leaders, influencers and marketers who are achieving success, the focus of this series is to amplify and share radio’s meaningful impact in the homes, offices, and cars of Americans across the country.
