In this episode of Rad-Ventures, host Radmin is joined by Rachel and Ciaran McKenna of Woodhazel Consulting to explore the real-world dynamics of entrepreneurship, sales, and marketing in today’s evolving business landscape.
From confidence in selling to aligning your business philosophy with client needs, this conversation dives into the human side of business. They explore how systems and automation can support—but not replace—authentic communication, why AI is a tool, not a threat, and how personalisation remains at the heart of success.
Whether you're starting your business, building a team, or navigating change, this episode is packed with insights on leadership, continuous learning, and staying grounded in your “why.”
More WoodHazel:
https://woodhazel.ie/
https://www.linkedin.com/in/rachel-mckenna-25a56237/
https://www.linkedin.com/in/ciaran-mc-kenna-3b24318b/
⏱️ Chapters
00:00 – Introduction to Woodhazel Consulting02:52 – The Philosophy of Selling06:06 – Building Confidence in Sales08:45 – The Journey to Entrepreneurship12:02 – Navigating Life Changes and Business14:56 – The Importance of Team Dynamics17:46 – Marketing and Sales Integration20:49 – Understanding Individual Motivations23:59 – The Role of Choice in Business26:55 – Risk and Reward in Entrepreneurship29:56 – Team Management and AI Dynamics40:31 – Embracing Change and Innovation43:10 – The Role of Systems in Business45:49 – Personalisation vs. Automation47:12 – The Importance of Personal Touch49:19 – Experience and Continuous Learning50:51 – Reflections on Life Stages53:17 – Quotes that Inspire54:53 – Technology Preferences56:45 – Essential Apps for Communication58:57 – Future Aspirations and Growth
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******👋 About Me
Hey! I’m Radmin — founder of Radmin Assist, freelance admin support pro, podcast host, and small business champion.
I created Rad-Ventures to share real, honest conversations with entrepreneurs, creatives, and business minds from all walks of life.
If you’re into entrepreneurship, freelancing, systems, or just love a good story — you’re in the right place.
Subscribe and stick around for more rad chats!