The world’s biggest brands want you to see those everyday household products in a different light. That's where Loop comes in. Alexis Benveniste speaks with Bloomberg's Sustainable Finance Editor Emily Chasan on how the initiative is allowing consumers to use steel, glass and durable plastic reusable packaging for everyday items and return them when they're done. FOLLOW UP Emily's latest report: The New Recycling Is Called 'Recommerce' Follow Emily: @echasan  Follow TicToc on Twitter: https://twitter.com/tictoc Follow TicToc on Instagram: https://www.instagram.com/tictoc Like TicToc on Facebook: https://www.facebook.com/tictoc Watch all of TicToc’s videos: https://www.tictoc.video/ Subscribe to our newsletter: https://bit.ly/2FJ0oQZ Add us on WhatsApp: bloom.bg/2FuglJo ---- TicToc is a daily news podcast hosted by Alexis Benveniste (@apbenven), produced at Bloomberg Worldwide HQ in New York City. You can follow up with us and watch our reporting @tictoc. If you like it, be sure to rate us on iTunes, and tell your friends!