We all know that you can use tools like Opus for create clips for social media, but here are 3 opportunities to use your podcast interviews that most people miss:

📧 Email Newsletter Features: Regularly include mentions of your podcast appearances in your newsletters. This reminds subscribers of your ongoing expertise and influence, potentially nudging those on the fence about your services.

🖼 Create Ads from Interviews: Turn high-quality in-person interview clips into eye-catching ads for platforms like Instagram, Facebook, or LinkedIn. These can effectively highlight your expertise to a broader audience.

💬 Enhance LinkedIn Posts: Don’t just announce your podcast guest spots. Share a 30-60 second clip and elaborate on it in your post. This approach adds depth to your content, providing value and sparking discussion within your network.

By strategically repurposing your podcast content, you not only extend its lifespan but also enhance your brand’s visibility and engagement across multiple platforms.