Drop us a message & let us know what's unfolding within your business After a year away for maternity leave, I’m back with a grounded take on AI that blends strategy with soul. AI is everywhere, but most people are either over-outsourcing their voice to it or avoiding it completely. The sweet spot? Treat AI like a master crystal: a tool that amplifies you, not a guru that replaces you. In this podcast episode, we explore how buyers are getting better at spotting lazy AI content, why...
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Drop us a message & let us know what's unfolding within your business After a year away for maternity leave, I’m back with a grounded take on AI that blends strategy with soul. AI is everywhere, but most people are either over-outsourcing their voice to it or avoiding it completely. The sweet spot? Treat AI like a master crystal: a tool that amplifies you, not a guru that replaces you. In this podcast episode, we explore how buyers are getting better at spotting lazy AI content, why...
24: Part 1: Increasing sales with an Impactful Brand Voice
Quantum Copy Cafe
14 minutes
1 year ago
24: Part 1: Increasing sales with an Impactful Brand Voice
Drop us a message & let us know what's unfolding within your business In the first part of this three part series, I am diving into the foundations that every brand voice needs to be able to stay rooted and grounded in purpose and alignment. I also share the three t's that make up a brand voice's generic code: Tone, Tempo and Terminology. A solid brand voice and messaging strategy is one the best gifts you could ever give your business. Not only does it make your marketing and copywri...
Quantum Copy Cafe
Drop us a message & let us know what's unfolding within your business After a year away for maternity leave, I’m back with a grounded take on AI that blends strategy with soul. AI is everywhere, but most people are either over-outsourcing their voice to it or avoiding it completely. The sweet spot? Treat AI like a master crystal: a tool that amplifies you, not a guru that replaces you. In this podcast episode, we explore how buyers are getting better at spotting lazy AI content, why...