Welcome to "Pursuit of Profit," the raw and unfiltered podcast where Cliff Nonnenmacher, franchise consultant at Franocity, pulls no punches to guide aspiring entrepreneurs, business owners, and franchisees on their journey to create wealth, financial abundance, and ultimate personal growth. If you're seeking sugar-coated advice and constant reassurance, this podcast may not be for you. But if you crave unapologetic honesty and a dose of tough love, then you've come to the right place.
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Welcome to "Pursuit of Profit," the raw and unfiltered podcast where Cliff Nonnenmacher, franchise consultant at Franocity, pulls no punches to guide aspiring entrepreneurs, business owners, and franchisees on their journey to create wealth, financial abundance, and ultimate personal growth. If you're seeking sugar-coated advice and constant reassurance, this podcast may not be for you. But if you crave unapologetic honesty and a dose of tough love, then you've come to the right place.
Turning A Dirty Job Into Big Profits with Daniel Sturgis of Scoop Brothers
Pursuit of Profit
35 minutes
3 months ago
Turning A Dirty Job Into Big Profits with Daniel Sturgis of Scoop Brothers
Episode 96: On this episode of Pursuit of Profit, Cliff talks with Daniel Sturgis, founder of Scoop Brothers, an unlikely business scooping dog poop. Daniel has figured out a way to turn a very dirty job into a clean profit. In 2024 alone he brought in more than $400K in revenue. There are 89.5 million dogs in the US, each one poops at least twice a day, that's 65 billion piles a year - and someone has to pick them up. Daniel figured out operating leverage and underutilized labor capacity - as revenue climbs his costs barely budge. This is not just about dog poop, it's about recognizing overlooked markets, building a system that scales and turning a dirty job into a dream opportunity for a franchisee. Take a listen...
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Timestamps:
00:00 Intro
02:30 Brown gold history
05:51 Monetize the brown gold
08:20 Services
12:46 Subscription membership
16:42 Technology
18:15 Marketing
19:57 Who's the customer
24:24 Numbers
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Links:
Scoop Brothers
Watch the Pursuit of Profit on YouTube!
Connect with Cliff and Justin:
🌐 Website - https://franocity.com/
📷 Instagram - /franocity
👍 Facebook - /franocity
💼 LinkedIn - /cliffnonnenmacher
💼 LinkedIn - /justinguevara
* Consult with Cliff and Justin @Franocity
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Welcome to "Pursuit of Profit," the raw and unfiltered podcast where Cliff pulls no punches to guide aspiring entrepreneurs, business owners, and franchisees on their journey to create wealth, financial abundance, and ultimate personal growth. If you're seeking sugar-coated advice and constant reassurance, this podcast may not be for you. But if you crave unapologetic honesty and a dose of tough love, then you've come to the right place.
Pursuit of Profit
Welcome to "Pursuit of Profit," the raw and unfiltered podcast where Cliff Nonnenmacher, franchise consultant at Franocity, pulls no punches to guide aspiring entrepreneurs, business owners, and franchisees on their journey to create wealth, financial abundance, and ultimate personal growth. If you're seeking sugar-coated advice and constant reassurance, this podcast may not be for you. But if you crave unapologetic honesty and a dose of tough love, then you've come to the right place.
