In this episode, Edwin sits down with Pure Gold Films’ very own Production Coordinator Kit Whyte, who gives a behind the scenes look at essential elements of pre-production and planning for corporate and commercial video productions.
Kit discusses the critical role of turning corporate marketing ideas and briefs into visual reality through the video production process and shares insights into managing and planning creative projects and the logistics behind organising complex video shoots on industrial sites — including remote mine and construction sites!
Whether you're curious about the logistics behind corporate filmmaking, or how the Pure Gold Films creative production team collaborate to execute our clients' vision, this episode is packed with behind-the-scenes knowledge.
00:00 Introduction to Pure Gold Marketing
00:49 Meet Kit Whyte: From Feature Films to Corporate Videos
01:48 Behind the Scenes of Feature Films
04:15 Transition to Corporate Video Production
06:33 Challenges of On-Site Corporate Video Shoots
08:01 Travel Logistics for Filming
08:51 Managing Client Expectations
09:46 Briefing the Camera Crew
10:56 Importance of a Detailed Schedule
12:16 Client Communication and Setup Time
13:07 Accounting and Payment Terms
13:56 Favourite Projects and On-Site Experience
15:35 Final Thoughts and Reflections
16:45 Podcast Conclusion and Outro

Connect with Edwin on LinkedIn https://www.linkedin.com/in/edwin-davis/ Follow Pure Gold Films on Instagram https://www.instagram.com/pure_gold_films/ Learn more about Pure Gold Films here https://puregoldfilms.com.au