Text me about this episode! 5% of employees in the US are millionaires.. and 88% of millionaires are business owners. Success leaves clues, wouldn't you say? This summer, my primary business, Music City Sewing, will turn eight. Eight years of running a small service-based sewing business that on the surface looks super shiny & glittery, peppered with Getty images and exciting opportunities, but when it comes down to it, it’s a blue collar business. It’s alterations, it’s softgoods and mer...
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Text me about this episode! 5% of employees in the US are millionaires.. and 88% of millionaires are business owners. Success leaves clues, wouldn't you say? This summer, my primary business, Music City Sewing, will turn eight. Eight years of running a small service-based sewing business that on the surface looks super shiny & glittery, peppered with Getty images and exciting opportunities, but when it comes down to it, it’s a blue collar business. It’s alterations, it’s softgoods and mer...
Text me about this episode!Derek Thompson says that to sell something familiar, you have to make it surprising. To sell something surprising, you have to make it familiar. "It is in this interplay between familiarity and surprise where the strongest appeal lives.And isn’t that just it? Customers are either torn between their curiosity of new things, and also, a fear of anything too new.Hop into this episode to learn how to walk the line between familiarity and surprise, and to hear a really c...
Pull The Thread
Text me about this episode! 5% of employees in the US are millionaires.. and 88% of millionaires are business owners. Success leaves clues, wouldn't you say? This summer, my primary business, Music City Sewing, will turn eight. Eight years of running a small service-based sewing business that on the surface looks super shiny & glittery, peppered with Getty images and exciting opportunities, but when it comes down to it, it’s a blue collar business. It’s alterations, it’s softgoods and mer...
