In today's episode, Emma sits down with Julie Ford, a seasoned expert in the private rented sector with over 25 years of experience. Julie shares her journey from managing over 500 properties to becoming a leading authority in compliance and training. They delve into the importance of mindset in achieving success, the challenges of problem-solving in property management, and the unique experiences that shaped Julie's career, including her time at Citizens Advice and her work with vulnerable tenants.
KEY TAKEAWAYSA strong mindset is crucial for success in property management. Embracing a "get it done" attitude and being a problem solver can lead to significant achievements, even in challenging environments. Effective communication is essential in property management. Adapting your communication style to connect with different individuals, whether they are tenants or landlords, can lead to better outcomes and resolutions.
Identifying and addressing gaps in the property sector can create opportunities for success. The speaker's initiative to establish a Rent Arrears Support Service during the pandemic exemplifies how recognising unmet needs can lead to impactful solutions.
The journey in property management often involves setbacks and challenges. Persistence in the face of adversity, along with the ability to adapt to changing circumstances, is key to long-term success.
Building a network that prioritises community support and peer-to-peer learning can create a positive environment for property professionals. The speaker's approach to networking events emphasises the importance of collaboration and shared experiences in overcoming industry challenges.
BEST MOMENTS"If I wanted your job, I'd already have it."
"I realised very quickly, I have no patience to sit there and stroke someone's ego."
"I think a lot of it genuinely comes with maturity."
"If I could just get people to sit down and talk and understand that, you know, it's not just them."
"I was genuinely unemployable because I knew more and had more experience than most of the managers that were trying to manage me."
Book Recommendation:The 12 Week Year: Get More Done in 12 Weeks than Others Do in 12 MonthsBy Brian P. Moran & Michael Lennington.https://amzn.to/4l1YPxdWebsite MentionedJulie's website:
https://gothardrow.comHOST BIO Feeling stuck in a career that doesn't excite you? Worried about your financial future or how to build lasting wealth? The Property Mindset podcast is here to help you break free from doubt, fear, and procrastination, transforming your mindset to achieve property success.
Hosted by Emma Howitt, a property coach and mindset expert, this podcast dives into the strategies, tools, and inspiring stories you need to create the life you've always dreamed of.
Each episode tackles real challenges faced by professionals like you-turning limiting beliefs into bold action, navigating the property world with confidence, and building a portfolio that works for your future.
Whether you're just starting or looking to scale, The Property Mindset podcast is your weekly boost of clarity, confidence, and actionable advice. Your journey to success starts here.
www.emmahowitt.co.ukwww.pureabodes.co.ukhttps://www.linkedin.com/in/emmahowitt/https://www.facebook.com/emma.howitt.338 https://www.instagram.com/emma_howitt/Youtube: @emmahowitt_pureabodesLearn More About Us: www.emma-howitt.co.uk
