Catch the latest episode of PROPcasts as Michael Meyer sits down with Emmanuel Bakarema, Senior Director of User Experience at Propeller. They unpack what makes a healthcare digital experience truly effective—from building trust through clear, accessible design to leveraging AI for smarter user research and personalization. Emmanuel also shares why thoughtful collaboration and empathy are key to creating seamless digital experiences.
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Catch the latest episode of PROPcasts as Michael Meyer sits down with Emmanuel Bakarema, Senior Director of User Experience at Propeller. They unpack what makes a healthcare digital experience truly effective—from building trust through clear, accessible design to leveraging AI for smarter user research and personalization. Emmanuel also shares why thoughtful collaboration and empathy are key to creating seamless digital experiences.
Everything you want to know about Omnichannel but are afraid to ask with Diana Snyder, VP, Experience Strategy
PROPcasts
29 minutes
2 years ago
Everything you want to know about Omnichannel but are afraid to ask with Diana Snyder, VP, Experience Strategy
Diana Snyder, VP, Experience Strategy, shares her expertise on how to stand up an appropriate and approachable omnichannel activation. While omnichannel can feel like a complex topic with multiple definitions, Diana breaks down how to use the various available levers, from technology and targeting to asset ecosystems, in a simplified way to create a personalized customer journey. “Closing the loop with your customer a little bit at a time is the best way to take the complexities of omnichanne...
PROPcasts
Catch the latest episode of PROPcasts as Michael Meyer sits down with Emmanuel Bakarema, Senior Director of User Experience at Propeller. They unpack what makes a healthcare digital experience truly effective—from building trust through clear, accessible design to leveraging AI for smarter user research and personalization. Emmanuel also shares why thoughtful collaboration and empathy are key to creating seamless digital experiences.
