“What we don’t do is tell you off for your behaviour. We’ll never do that because then people switch off.”
I'm joined by Oli Cook, CEO and co-founder of ekko, the London-born fintech reimagining how we engage with climate responsibility, one transaction at a time.
Ekko has identified a powerful consumer touchpoint: the moment of purchase. By integrating directly into payment systems, ekko allows users to see the carbon impact of each transaction and take immediate action. From offsetting the footprint of your morning coffee to balancing out the emissions from your latest tech upgrade.
Oli shares how this simple yet scalable idea could channel over £1 billion into global nature and climate projects. We also dive into ekko’s unconventional founding journey, his leadership lessons from HSBC, and what scaling sustainability looks like in a heavily regulated, high-volume financial world.
If you’re interested in the intersection of fintech, behaviour change, and climate action this one’s for you.
This episode is sponsored by Sustainable Wealth Group.
Website: https://www.sustainabletimes.co.uk/all-news
ekko Website: https://ekko.earth/
Contact: daisy.moll@sustainabletimes.co.uk
RISE Awards: https://riseawards2025.awardstage.com/#!/home
