In this episode of Product Voices, Vinod Thomas, a product manager at Google, discusses his non-traditional journey into product management. He emphasizes the importance of transferable skills such as communication, collaboration, and data analytics, while debunking the myth that coding is essential for the role. Vinod highlights the value of networking and building genuine professional relationships as key to career advancement. He offers advice for aspiring product managers to understand th...
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In this episode of Product Voices, Vinod Thomas, a product manager at Google, discusses his non-traditional journey into product management. He emphasizes the importance of transferable skills such as communication, collaboration, and data analytics, while debunking the myth that coding is essential for the role. Vinod highlights the value of networking and building genuine professional relationships as key to career advancement. He offers advice for aspiring product managers to understand th...
Using the Octalysis Framework to Increase Product Adoption
Product Voices
37 minutes
1 year ago
Using the Octalysis Framework to Increase Product Adoption
In this episode, we explore the Octalysis Framework with expert Amit Arora to understand how it drives product adoption. The conversation covers the 8 core drivers of customers: Epic Meaning, Accomplishment, Empowerment, Ownership, Social Influence, Scarcity, Unpredictability, and Avoidance. We discuss the relevance of psychological drivers and the importance of human emotions in decision-making. Amit emphasizes the framework's applicability in both B2C and B2B contexts and highlights the nee...
Product Voices
In this episode of Product Voices, Vinod Thomas, a product manager at Google, discusses his non-traditional journey into product management. He emphasizes the importance of transferable skills such as communication, collaboration, and data analytics, while debunking the myth that coding is essential for the role. Vinod highlights the value of networking and building genuine professional relationships as key to career advancement. He offers advice for aspiring product managers to understand th...
