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Product Marketing Starter
Tiana
11 episodes
6 days ago
After being flung into marketing and discovering product marketing along the way, I realized that a lot of people have never heard of the field or do not understand what it entails. Furthermore, along my learning journey, I read a report by PMA and discovered that there was little to no African representation! So I decided to start a podcast called Product Marketing Starter with the aim of: - Featuring African PMMs and increasing awareness of the role in Africa - Demonstrating the relevance of PMM in organizations, and - Inspiring people who want to kickstart a career in PMM
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Marketing
Business
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All content for Product Marketing Starter is the property of Tiana and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
After being flung into marketing and discovering product marketing along the way, I realized that a lot of people have never heard of the field or do not understand what it entails. Furthermore, along my learning journey, I read a report by PMA and discovered that there was little to no African representation! So I decided to start a podcast called Product Marketing Starter with the aim of: - Featuring African PMMs and increasing awareness of the role in Africa - Demonstrating the relevance of PMM in organizations, and - Inspiring people who want to kickstart a career in PMM
Show more...
Marketing
Business
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S3E2_Navigating the Highs and Lows of PMM Consulting
Product Marketing Starter
44 minutes 54 seconds
2 years ago
S3E2_Navigating the Highs and Lows of PMM Consulting

Hey PMStarters🚀

I'm sure by now we've established that the Product Marketing role is similar to handling a Swiss army knife because of its multifunctional complexities. Now imagine juggling several Swiss army knives at once!! Well, that's what Product Marketing Consultants do! 😅

For S3E2 of the Product Marketing Starter podcast, we spoke to Amalia Kamga, the Director of product marketing at ISB.
Amalia shared the challenges and sweet spots of directing a Product Marketing Consultancy - from finding clients to dealing with several clients at once, and so much more.

If you're considering the Consultancy route, then this episode is a "must-listen" for you 🎧


🥁🥁This episode is sponsored by a community of African Product Marketing Pioneers. APMP is a community where African Product Marketing Managers can share and learn from each other's knowledge and experiences. Whether you're a seasoned PMM, a newbie, or a soon-to-be newbie in PMM, there is a place for you. If you would love to be part of the APMP community, join here.

🚀The Product Marketing Starter Podcast is now available on Apple podcast and literally any other podcast platform you can think of 🤸

#PMStarter #podcast #AfricanPMMs #ShineALight #productmarketing #consulting

Product Marketing Starter
After being flung into marketing and discovering product marketing along the way, I realized that a lot of people have never heard of the field or do not understand what it entails. Furthermore, along my learning journey, I read a report by PMA and discovered that there was little to no African representation! So I decided to start a podcast called Product Marketing Starter with the aim of: - Featuring African PMMs and increasing awareness of the role in Africa - Demonstrating the relevance of PMM in organizations, and - Inspiring people who want to kickstart a career in PMM