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Product Growth Lab
Andrew George
22 episodes
5 days ago
Welcome to the Product Growth Lab podcast, the show that takes an experimental approach to growing your e-commerce business for those of us who are tired of hearing that’s there’s only one to do things and the one size fits all strategies and want to find out what’s working for real business owners. Hosted by Andrew George, award-winning e-commerce business owner, omnichannel e-commerce marketing expert and podcast host. Each week I’ll look at simple, actionable strategies that you can actually implement in your business without overwhelm, massive investments or a large team. Plus, we’ll be speaking to the people who’ve done it themselves, real business owners who have tried and tested strategies and seen the results, and I'll be sharing some of my favourite people to listen to with important lessons to share. So, if you’re ready to start your next business experiment, be sure to subscribe and start listening
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Marketing
Business
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All content for Product Growth Lab is the property of Andrew George and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to the Product Growth Lab podcast, the show that takes an experimental approach to growing your e-commerce business for those of us who are tired of hearing that’s there’s only one to do things and the one size fits all strategies and want to find out what’s working for real business owners. Hosted by Andrew George, award-winning e-commerce business owner, omnichannel e-commerce marketing expert and podcast host. Each week I’ll look at simple, actionable strategies that you can actually implement in your business without overwhelm, massive investments or a large team. Plus, we’ll be speaking to the people who’ve done it themselves, real business owners who have tried and tested strategies and seen the results, and I'll be sharing some of my favourite people to listen to with important lessons to share. So, if you’re ready to start your next business experiment, be sure to subscribe and start listening
Show more...
Marketing
Business
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10: Navigating 2025: Trends and Tips for E-Commerce Success
Product Growth Lab
28 minutes 21 seconds
9 months ago
10: Navigating 2025: Trends and Tips for E-Commerce Success

In the first episode of 2025, Andrew George and Melissa Pikul discuss emerging trends in the e-commerce industry. They dive into the role of AI in business, the rise of live shopping experiences, and the importance of sustainability. They also explore subscription models, local and micro-community marketing, and the benefits and challenges of multi-channel sales strategies. This episode offers valuable insights and actionable tips for creative product-based business owners looking to grow their businesses in the coming year.

Resources Mentioned:

Facebook Group

Flash Sale in a Snap Workbook

Membership Waitlist


00:00 Welcome to the Product Growth Lab Podcast

00:35 2025 Trends and Opportunities for E-commerce

01:20 The Impact of AI on Business

05:45 Live Shopping Experiences

10:23 Sustainability in Business

12:44 Subscriptions and Membership Models

17:41 Localized and Micro Community Marketing

19:49 Multi-Channel Sales Strategies

27:30 Conclusion and Final Thoughts

Product Growth Lab
Welcome to the Product Growth Lab podcast, the show that takes an experimental approach to growing your e-commerce business for those of us who are tired of hearing that’s there’s only one to do things and the one size fits all strategies and want to find out what’s working for real business owners. Hosted by Andrew George, award-winning e-commerce business owner, omnichannel e-commerce marketing expert and podcast host. Each week I’ll look at simple, actionable strategies that you can actually implement in your business without overwhelm, massive investments or a large team. Plus, we’ll be speaking to the people who’ve done it themselves, real business owners who have tried and tested strategies and seen the results, and I'll be sharing some of my favourite people to listen to with important lessons to share. So, if you’re ready to start your next business experiment, be sure to subscribe and start listening