The startup world moves fast, thinks different, and breaks things. But when it comes to creativity, the old agency playbook doesn't always apply, says our latest podcast guest Brian Wakabayashi, Head of Brand at WestCap’s internal creative studio CōLab.
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The startup world moves fast, thinks different, and breaks things. But when it comes to creativity, the old agency playbook doesn't always apply, says our latest podcast guest Brian Wakabayashi, Head of Brand at WestCap’s internal creative studio CōLab.
In this episode, we meet the co-founders of Montreal-based creative studio Wedge: Justin Lortie and Sarah Di Domenico.
Though they already boasted a robust list of international clients, the pandemic has had a silver lining. Being in Montreal, many potential clients previously gave preference to agencies with a presence in major hubs like New York or San Francisco. But, no longer – remote working has opened new doors.
Yet alongside remote work, they have also invested in a new bricks-and-mortar office – this one in the form of a house. A flexible space that will marry the best of their current, loft-style office, with the benefits of working from home — and they also imagine it as a space to show off client collaborations to the public.
Private View(s)
The startup world moves fast, thinks different, and breaks things. But when it comes to creativity, the old agency playbook doesn't always apply, says our latest podcast guest Brian Wakabayashi, Head of Brand at WestCap’s internal creative studio CōLab.
