Ep 5 - Building a Game Development Ecosystem from the Ground Up

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Press Start Mzansi

5 episodes

2 days ago

Press Start Mzansi is the podcast where innovation, policy, business, and play meet to explore the future of gaming in South Africa and across the continent. Each episode features in-depth conversations with game developers, investors, government leaders, and creative entrepreneurs who are shaping Africa’s digital creative economy. We unpack how gaming is driving youth employment, digital transformation, local storytelling, and inclusive growth and why it matters now more than ever. Let’s press start on the future of African games. #GamingForGood #PressStartMzansi

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Video Games

Leisure

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Ep 5 - Building a Game Development Ecosystem from the Ground Up - Raymond Ledwaba

Press Start Mzansi

32 minutes 3 seconds

2 weeks ago

Ep 5 - Building a Game Development Ecosystem from the Ground Up - Raymond Ledwaba

Building a Game Development Ecosystem from the Ground Up with Raymond Ledwaba

In this episode of Press Start Mzansi, we sit down with Raymond Ledwaba, CEO of ITTHYNK Gaming, to explore what it really takes to build South Africa’s game development ecosystem from the ground up.From finance to gaming, Raymond’s journey is one of vision, grit, and purpose. He is not just creating games, he is helping to build the pipeline of African talent, companies, and intellectual property that will define the continent’s digital future.

Hosted by Bandile Phuthuma and Kieren Reid, this conversation looks beyond the business of games. It is about how ecosystems are built, how communities grow, and why Africa’s next generation of developers cannot wait for opportunity but must create it themselves.

What we cover in this episode

How ITTHYNK Gaming began and what problem it set out to solve
Why local IP and African stories matter in a global industry
Challenges and opportunities in South Africa’s game development ecosystem
What developers need most right now, from funding to mentorship
Building national and regional collaboration across Africa
The one thing that could unlock South Africa’s gaming potential
Raymond’s message to the next generation of African game makers

Guest

Raymond Ledwaba is the Chief Executive Officer of ITTHYNK Gaming, a South African studio dedicated to growing Africa’s gaming ecosystem through development, publishing, and education. With a background in finance and management consulting, Raymond pivoted into gaming to build local intellectual property and empower emerging creators. Today, ITTHYNK Gaming is a leading voice in African game entrepreneurship, connecting creativity, business, and technology to make gaming a catalyst for social and economic impact.

Credits

Hosted by: Bandile Phuthuma (ITTHYNK Gaming)

Co-hosts: Khumo Moerane (ITTHYNK Gaming) & Kieran Reid (Two Name Games)

Cinematography and Editing: Luthando Nyuswa

Audio Editor: Juliette Love

Technical Director: Dave Moyo

Marketing: Jessica Jardim, Ashley Tanton, Padi Falas-Maifala, Mpho Tlokotsi