32. Narrow Down Your ICP

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Practical Prospecting

Mailshake

49 episodes

2 days ago

Welcome to the Practical Prospecting Podcast! In this podcast we will share practical tips on how to improve your outbound sales methods. Our host Jed Mahrle will be sharing his years of experience in sales, and will provide you with actionable steps that you can use to boost your outbound productivity and success. He will be joined on the podcast with our co-founder Sujan Patel, who has over 15+ years experience in SaaS. With a new episode released every Tuesday be sure to subscribe.

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32. Narrow Down Your ICP

Practical Prospecting

9 minutes 59 seconds

2 years ago

32. Narrow Down Your ICP

Narrowing your ICP is one small strategy change that can make a world of difference to your direct outreach strategy. So in the show today, we are talking about how to narrow your ICP and sharing some success stories of when this has been done right.

Timestamps:

[0:01] Intro

[1:01] Why it’s important to narrow your ICP

[2:57] Targeting multiple specific pain points

[5:19] Success stories that come from narrowing the ICP

[7:10] How to narrow your ICP - specific questions to ask yourself

Jed's Newsletter: https://jed.substack.com/