From Glossy Pages to Digital Wellness: PR Lessons from Susannah Taylor

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PR LIKE A BOSS!

Patrizia Galeota

52 episodes

1 day ago

The “PR LIKE A BOSS!” Podcast is a place where international PR Specialist Patrizia Galeota chats with industry leaders (including PR Experts, Journalists and Brand Founders) about PR strategies, media wins, and lessons learned. Each episode will be a fun and insightful 20 minute interview - short sharp and to the point, packed with interesting and valuable nuggets of information for brands and experts that are looking to boost their media visibility and credibility.

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All content for PR LIKE A BOSS! is the property of Patrizia Galeota and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Hosted on Acast. See acast.com/privacy for more information.

Marketing

Business,

Entrepreneurship

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From Glossy Pages to Digital Wellness: PR Lessons from Susannah Taylor

PR LIKE A BOSS!

38 minutes 22 seconds

3 weeks ago

From Glossy Pages to Digital Wellness: PR Lessons from Susannah Taylor

When it comes to media wisdom with a side of moisturiser, few people are more qualified to spill than Susannah Taylor. From cutting her teeth at The Telegraph with the legendary Hilary Alexander, to becoming Beauty & Health Editor at Vogue, launching Get The Gloss, and now championing wellbeing through her Glo-Gazette newsletter and Ways to Feel More Human podcast, Susannah’s seen it all. And thankfully, she's still replying to her emails. In this refreshing episode of PR LIKE A BOSS! Susannah joined me to share what’s changed, what still matters and what makes her hit delete real fast when reading a PR pitch.

Highlights & Hot Takes:

“Hi Hun”... it's a no from her. Susannah's golden rule? “If it doesn’t say ‘Dear Susannah’... delete.” That personal touch still matters.
Forget the fluff – give her something meaningful. She loves a good pitch, but not when it’s mass-blasted or buzzword-heavy. “Make it real. Make it relevant. And please don’t pitch another ‘miracle’ lip oil…”
PR is a relationship game. Always was. Still is. Whether she was at Glamour or building Get the Gloss, PR pros were a huge part of the story. “Some of the best things I’ve done in my career came from real human connections.”
Don’t underestimate the power of a story. Authenticity? Non-negotiable. “The brands that cut through now have real stories, not just trending ingredients.”
The pace of media may have sped up but the most valuable messages slow people down. With Glo-Gazette, Susannah is purposefully creating a “breather in your inbox”, a welcome break from frantic scrolling.

In a world of reels, DMs and “just circling back” emails, Susannah reminds us that real relationships still win. Whether you’re pitching a serum or telling your founder story, tailor it, mean it and above all keep it human!

Listen Now.

Patz x

GIVEAWAY ALERT! My friends at Ancient + Brave are providing the chance for ONE of my UK based listeners to win a set of crackers and Cacao Ritual bundle (1 x Cacao + Collagen, 1 x ritual scoop, 1 x ritual mug in a gift box) worth over £70 Follow me (@pgaleota / @prlikeaboss) and @ancientandbrave on Instagram and share today’s episode Reel tagging me in for a chance to enter. One winner will be selected at random. Deadline: 10pm GMT Thursday 23rd October 2025.

Hosted on Acast. See acast.com/privacy for more information.