PR Explored: The Podcast for Public Relations and Communications Pros
Michelle Garrett
23 episodes
5 days ago
In this episode of PR Explored, host Michelle Garrett, a PR consultant, author, and writer, interviews Lou Covey, a veteran journalist with 55 years of experience. Lou shares his journey from journalism to exploring cybersecurity and creating the Cyber Protection Magazine. They discuss the state of PR today, including formulaic approaches, the impact of AI, and the importance of storytelling. They also highlight the challenges of effectively pitching to journalists, the decline of independent...
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In this episode of PR Explored, host Michelle Garrett, a PR consultant, author, and writer, interviews Lou Covey, a veteran journalist with 55 years of experience. Lou shares his journey from journalism to exploring cybersecurity and creating the Cyber Protection Magazine. They discuss the state of PR today, including formulaic approaches, the impact of AI, and the importance of storytelling. They also highlight the challenges of effectively pitching to journalists, the decline of independent...
PR Explored: The Podcast for Public Relations and Communications Pros
41 minutes
4 months ago
The Future of the Public Relations Industry
The public relations industry is undergoing a seismic shift, driven by artificial intelligence, hybrid work, a changing media landscape, and deepening political divides. Across four generations — Gen Z to Baby Boomers — PR professionals are navigating these transformations, each with unique perspectives on where the industry is headed. On this episode of PR Explored, we discuss the findings of this year’s USC Annenberg School for Communication and Journalism‘s survey, as compiled in its Glo...
PR Explored: The Podcast for Public Relations and Communications Pros
In this episode of PR Explored, host Michelle Garrett, a PR consultant, author, and writer, interviews Lou Covey, a veteran journalist with 55 years of experience. Lou shares his journey from journalism to exploring cybersecurity and creating the Cyber Protection Magazine. They discuss the state of PR today, including formulaic approaches, the impact of AI, and the importance of storytelling. They also highlight the challenges of effectively pitching to journalists, the decline of independent...
