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PR Explored: The Podcast for Public Relations and Communications Pros
Michelle Garrett
23 episodes
5 days ago
In this episode of PR Explored, host Michelle Garrett, a PR consultant, author, and writer, interviews Lou Covey, a veteran journalist with 55 years of experience. Lou shares his journey from journalism to exploring cybersecurity and creating the Cyber Protection Magazine. They discuss the state of PR today, including formulaic approaches, the impact of AI, and the importance of storytelling. They also highlight the challenges of effectively pitching to journalists, the decline of independent...
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Marketing
Business,
News,
Business News,
Management
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All content for PR Explored: The Podcast for Public Relations and Communications Pros is the property of Michelle Garrett and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
In this episode of PR Explored, host Michelle Garrett, a PR consultant, author, and writer, interviews Lou Covey, a veteran journalist with 55 years of experience. Lou shares his journey from journalism to exploring cybersecurity and creating the Cyber Protection Magazine. They discuss the state of PR today, including formulaic approaches, the impact of AI, and the importance of storytelling. They also highlight the challenges of effectively pitching to journalists, the decline of independent...
Show more...
Marketing
Business,
News,
Business News,
Management
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How to Stay on Top of the Evolving Mediaverse
PR Explored: The Podcast for Public Relations and Communications Pros
59 minutes
5 months ago
How to Stay on Top of the Evolving Mediaverse
The media relations game is ever-changing. While traditional media outlets remain coveted by businesses that want to be in the news, non-traditional outlets are on the rise. Podcasts, newsletters and social media influencers now often play a key role in effective media outreach. PR pros need to ensure they’re immersed in as much client-relevant content as possible, regardless of where it comes from. PR Consultant Michelle Garrett and her guest, Peter Himler, founder of Flatiron Communications...
PR Explored: The Podcast for Public Relations and Communications Pros
In this episode of PR Explored, host Michelle Garrett, a PR consultant, author, and writer, interviews Lou Covey, a veteran journalist with 55 years of experience. Lou shares his journey from journalism to exploring cybersecurity and creating the Cyber Protection Magazine. They discuss the state of PR today, including formulaic approaches, the impact of AI, and the importance of storytelling. They also highlight the challenges of effectively pitching to journalists, the decline of independent...