PR Explored: The Podcast for Public Relations and Communications Pros
Michelle Garrett
23 episodes
5 days ago
In this episode of PR Explored, host Michelle Garrett, a PR consultant, author, and writer, interviews Lou Covey, a veteran journalist with 55 years of experience. Lou shares his journey from journalism to exploring cybersecurity and creating the Cyber Protection Magazine. They discuss the state of PR today, including formulaic approaches, the impact of AI, and the importance of storytelling. They also highlight the challenges of effectively pitching to journalists, the decline of independent...
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In this episode of PR Explored, host Michelle Garrett, a PR consultant, author, and writer, interviews Lou Covey, a veteran journalist with 55 years of experience. Lou shares his journey from journalism to exploring cybersecurity and creating the Cyber Protection Magazine. They discuss the state of PR today, including formulaic approaches, the impact of AI, and the importance of storytelling. They also highlight the challenges of effectively pitching to journalists, the decline of independent...
Crisis Communications: EVERY Organization Needs a Plan
PR Explored: The Podcast for Public Relations and Communications Pros
1 hour 1 minute
6 months ago
Crisis Communications: EVERY Organization Needs a Plan
In this episode of PR Explored, host Michelle Garrett, a public relations consultant, welcomes crisis communications expert Shawna Bruce to discuss the critical importance of effective crisis management for brands and organizations. They cover how social media has amplified the visibility of crises, making preparedness more crucial than ever. Shawna shares her experience from her 40-year career in communications, including her time in the Canadian Armed Forces and Dow Chemical. Specific examp...
PR Explored: The Podcast for Public Relations and Communications Pros
In this episode of PR Explored, host Michelle Garrett, a PR consultant, author, and writer, interviews Lou Covey, a veteran journalist with 55 years of experience. Lou shares his journey from journalism to exploring cybersecurity and creating the Cyber Protection Magazine. They discuss the state of PR today, including formulaic approaches, the impact of AI, and the importance of storytelling. They also highlight the challenges of effectively pitching to journalists, the decline of independent...