Join hosts Brendan Baker and Madelyn Pegg, editors of Powersports Business Magazine, as they interview movers and shakers from every sector of the powersports industry.
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Join hosts Brendan Baker and Madelyn Pegg, editors of Powersports Business Magazine, as they interview movers and shakers from every sector of the powersports industry.
Ep. 39 - How Sonic Powersports crushed sales at Sturgis
Powersports Business Power Hour
30 minutes
2 weeks ago
Ep. 39 - How Sonic Powersports crushed sales at Sturgis
Brendan sat down with Sonic Powersports/Automotive President Jeff Dyke to discuss the amazing sales success the group experienced during the Sturgis Motorcycle Rally in August. Dyke says that they were able to sell more than 1,000 motorcycles during the event, thanks to their preparation and the opportunity to sell in the town of Sturgis at one of its dealerships. He also says there is a significant untapped opportunity in the pre-owned market.
Powersports Business Power Hour
Join hosts Brendan Baker and Madelyn Pegg, editors of Powersports Business Magazine, as they interview movers and shakers from every sector of the powersports industry.
