Proven marketing strategies, inspirational guest speakers and practical tips for overwhelmed business owners to help cover your marketing gaps and to drive your performance. You don’t have to struggle with your marketing, you can get back to your business as you get clear, organized and consistent!
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Proven marketing strategies, inspirational guest speakers and practical tips for overwhelmed business owners to help cover your marketing gaps and to drive your performance. You don’t have to struggle with your marketing, you can get back to your business as you get clear, organized and consistent!
EP141: Podcast Guesting: The Smarter Way to Build Visibility and Trust with Carrolee Moore
Powerful Marketing Tips podcast
46 minutes
1 month ago
EP141: Podcast Guesting: The Smarter Way to Build Visibility and Trust with Carrolee Moore
In this episode of the Powerful Marketing Tips podcast, host Mari-Liis Vaher speaks with Carrolee Moore, award-winning speaker, marketing strategist, and founder of The Podcast Pitching Society. Known as the "anti-social content marketer," Carrolee explains why she believes podcast guesting is one of the most powerful ways to grow visibility without relying on social media.
She shares why trust is the real currency of visibility, how to measure it, and how to repurpose podcast appearances into lasting content. You’ll also learn why consistency doesn’t mean posting every day, but instead showing up with purpose where it matters most.
What You’ll Learn in This Episode:
Why Carrolee calls herself the anti-social content marketer
How podcast guesting creates visibility and trust faster than social media
Simple ways to repurpose podcast interviews across multiple channels
Practical tips for finding the right podcasts to guest on
How to measure trust in your business through retention and referrals
The role of email marketing in building authentic engagement
Key Timestamps:
00:03:06 – The Anti-Social Content Marketer's Journey00:08:56 – Networking, referrals, and building real connections00:14:45 – How podcast guesting multiplies your content and reach
00:20:46 – Finding the right fit podcasts00:26:38 – The best ways to measure trust in marketing00:29:37 – Building trust through email marketing
Resources & Links:
Learn more about Mari-Liis Vaher’s upcoming book The Greatest Marketer: thegreatestmarketer.com
Connect with Carrolee Moore on LinkedIn
Visit Carrolee’s website: carroleemoore.com
Get access to Carrolee’s 4 week email podcasting course: https://carroleemoore.net/email-course
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Powerful Marketing Tips podcast
Proven marketing strategies, inspirational guest speakers and practical tips for overwhelmed business owners to help cover your marketing gaps and to drive your performance. You don’t have to struggle with your marketing, you can get back to your business as you get clear, organized and consistent!
