Power Moves - Marketing for Health Entrepreneurs with Lauren Powers
Lauren Powers
35 episodes
2 days ago
There are millions of dollars on the table if you step just a little bit outside your normal audience. People ask me all the time, “Lauren, how do I attract folks that don’t look like me, don’t dance like I do, don’t love like I do, without being weird or inauthentic or missing the mark altogether?” Diversity goes beyond skin and ethnicity. It’s age, gender, culture, and income level. A Black woman in menopause has a different experience than a white woman in menopause. Our DNA is different, ...
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There are millions of dollars on the table if you step just a little bit outside your normal audience. People ask me all the time, “Lauren, how do I attract folks that don’t look like me, don’t dance like I do, don’t love like I do, without being weird or inauthentic or missing the mark altogether?” Diversity goes beyond skin and ethnicity. It’s age, gender, culture, and income level. A Black woman in menopause has a different experience than a white woman in menopause. Our DNA is different, ...
Power Moves - Marketing for Health Entrepreneurs with Lauren Powers
5 minutes
2 weeks ago
The $2 Trillion Health Trend
What do you think is the ultimate flex right now? Is it the Bugatti you pull up in? Is it the big house you just bought? Maybe your kids' private school? No. The real flex is youth energy and longevity. The US wellness economy just hit 2 trillion and everybody from Netflix biohackers to Bravo stars is chasing the fountain of youth I am breaking down how you, as a health entrepreneur, can ride this wave and stand out. I want you to think about how to create a wellness flex package in your busi...
Power Moves - Marketing for Health Entrepreneurs with Lauren Powers
There are millions of dollars on the table if you step just a little bit outside your normal audience. People ask me all the time, “Lauren, how do I attract folks that don’t look like me, don’t dance like I do, don’t love like I do, without being weird or inauthentic or missing the mark altogether?” Diversity goes beyond skin and ethnicity. It’s age, gender, culture, and income level. A Black woman in menopause has a different experience than a white woman in menopause. Our DNA is different, ...
